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How BurgerFi rapidly scale their restaurant network with better team communication and training

How BurgerFi rapidly scale their restaurant network with better team communication and training

BurgerFi needed a unified platform to support the rapid scaling of their restaurant network. With an aggressive expansion target ahead and a workforce of more than 3,000 employees, existing training and communications tools weren’t keeping up.

burgerfi-case-study

100%

adoption rate across corporate-owned and franchised restaurants

105,000

minutes of training and completed in just the first 6 months

100k+

courses completed in the first year on the platform

“We needed to make sure we had the infrastructure and technology that would help us support our L&D goals. We realized that if we wanted the next phase of growth, we needed a new platform.”

Kevin Cooper, Director of Leadership & Development at BurgerFi

After partnering with YOOBIC, BurgerFi launched “Fido”, their custom-branded app, and transformed how learning and communication reach their frontline teams. Today, employees across corporate and franchised locations are more engaged, better trained, and ready to deliver a great guest experience.

Lidl France deployed the YOOBIC app to improve operational execution and compliance across their store network

Challenges

Frontline employees are at the heart of everything BurgerFi does, but three key challenges were holding the organization back from scaling as quickly as the business demanded.

As BurgerFi set its sights on opening 59 new restaurants, it became clear that their existing tech stack couldn’t support the pace. Multiple outdated LMS platforms were failing to engage frontline teams, and there was no unified way to keep franchise partners aligned.

Key challenges included:

  • Multiple outdated LMS platforms inaccessible to frontline employees, resulting in low adoption across the network
  • A training infrastructure that couldn’t scale to support rapid restaurant expansion
  • No unified way to reach franchise partners and their teams, or respond to operational changes in real time

After an in-depth analysis of the market, BurgerFi chose YOOBIC to help them achieve their growth goals and build a platform their teams would actually want to use.

“Training, learning and development is at the core of everything that we do at BurgerFi. We needed to make sure that we had the infrastructure and technology in place that would help us support our learning and development goals. We realized that if we wanted to be ready for the next phase of growth, we needed a new platform.”

Kevin Cooper, Director of Leadership & Development at BurgerFi

The YOOBIC Solution

With YOOBIC, BurgerFi centralized all internal communications and team training in one mobile-first platform, custom-branded as Fido, complete with a canine mascot built to reflect BurgerFi’s “be family” culture.

The platform also enabled:

Scalable microlearning Traditional “information dump” training was replaced with gamified, bite-sized courses and personalized learning paths, including specific paths to promotion for staff

Centralized communications Company updates, employee shoutouts, and success stories now live in an interactive company newsfeed, replacing fragmented messaging with a connected, social-style experience

Operational agility When circumstances change fast, Fido ensures the entire network moves together. Whether managing food safety compliance through instant product recall alerts, responding to unexpected disruptions, or keeping dispersed teams aligned during periods of uncertainty, BurgerFi can reach every team member across every location in real time, with no lag, no gaps, and no one left out of the loop.

By bringing learning, communication, and operations into one platform, BurgerFi gave every team member, corporate or franchised, a single place to stay informed, trained, and ready. When it matters most, that connection makes all the difference.

“YOOBIC is a major resource of BurgerFi. We found out how important it truly is during COVID-19. It allows us to reach our 3,000 BurgerFi team members all over the country in real time.”

Charles Guzzetta, President at BurgerFi