How Adore Me increased AOV by $10 while maintaining 90%+ customer satisfaction across a growing store network

The Adore Me story

Adore Me built its reputation as a digitally native intimates brand focused on inclusivity, confidence, and exceptional customer experiences.

As the company expanded into physical retail, maintaining those same standards across stores became increasingly important.

The challenge wasn’t simply opening new locations. It was ensuring that every store delivered the same level of product knowledge, merchandising excellence, and customer experience that customers expected from the brand.

As the retail network grew, communication became more complex, training requirements increased, and visibility into store execution became more difficult.

The company needed a scalable way to connect headquarters and stores while empowering frontline teams to perform consistently.

Selecting YOOBIC

Adore Me partnered with YOOBIC to bring communication, operations, and training into one platform.

The team wanted to:

• Eliminate fragmented communication tools
• Improve visibility into store execution
• Standardize onboarding and training
• Maintain merchandising consistency
• Strengthen engagement across the retail network

Working together, the team identified a larger objective: create a single source of truth that would help stores execute consistently while giving managers the confidence to lead their business.

How they did it

1) Replace fragmented communication with one connected platform

Before YOOBIC, stores relied on emails, spreadsheets, Google Docs, PDFs, and multiple communication channels to receive information and operational updates.

YOOBIC became the single destination for communication, tasks, training, and execution.

Store teams gained faster access to information, while headquarters could instantly communicate priorities across the retail network.

2) Increase visibility into store execution and merchandising

As Adore Me expanded, maintaining consistency across locations became increasingly important.

Using tasks, photo validation, and real-time feedback, leaders gained immediate visibility into store conditions and merchandising execution.

District managers could quickly review store performance, provide coaching, and maintain standards without waiting for store visits.

3) Standardize onboarding and training at scale

Adore Me uses YOOBIC to deliver onboarding, training, product knowledge, and microlearning directly within the flow of work.

New hires can quickly access the information they need while experienced associates can continuously refresh their knowledge.

This approach improved knowledge retention and helped ensure every employee could confidently represent the brand.

• Mobile-first onboarding and learning
• Product knowledge and customer experience training
• Continuous microlearning in the flow of work

4) Build engagement, confidence, and alignment

Beyond communication and training, YOOBIC helps create a stronger sense of community across the retail network.

Store teams share successes, provide feedback, celebrate wins, and stay connected through the platform.

Managers gain greater confidence through increased visibility and access to information, while associates feel more engaged and connected to the business.

This alignment helps create a more consistent customer experience across every location.